Last edited by Kegrel
Sunday, July 19, 2020 | History

3 edition of Ride the change found in the catalog.

Ride the change

M. G. Parameswaran

Ride the change

a perspective on the changing Indian consumer, market, and marketing

by M. G. Parameswaran

  • 166 Want to read
  • 31 Currently reading

Published by Tata McGraw-Hill Pub. Co. in New Delhi .
Written in English

    Subjects:
  • Consumer behavior -- India,
  • Marketing -- India,
  • Consumption (Economics) -- India,
  • India -- Economic conditions -- 1991-

  • About the Edition

    Articles have previously been published in various journals.

    Edition Notes

    StatementM.G. Parameswaran.
    Classifications
    LC ClassificationsHF5415.33.A-ZI.x (H73)+
    The Physical Object
    Paginationxvii, 192 p. ;
    Number of Pages192
    ID Numbers
    Open LibraryOL23623998M
    ISBN 100070147949
    ISBN 109780070147942
    LC Control Number2009346092
    OCLC/WorldCa423222443

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Ride the change by M. G. Parameswaran Download PDF EPUB FB2

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